MCR Interiors is a boutique design firm based out of downtown Toronto. After years of extensive experience at a reputable agency both internationally and local, the client wanted to launch their own independent firm in order to have full creative control of all future projects. We designed the MCR Interiors branding to be both classic and modern in order to appeal to a wide range of clientele. The logo is simple a refined, easily adaptable for a variety of advertising – contemporary without being too trendy. The brand launch was complete with print materials, a simple landing page, and an introductory e-mail marketing campaign.